Analyze critical data generated by your customers – distributor and farmer – and take better decisions that improve the global outcome of your sales channel.
Connect with the real consumer of your product: The Farmer.
Get to know your main consumer, his reaction to price changes, stock availability and purchase projections.
Average order value, order history, demand, supply, etc. Filtered by area, time and any tangible entity
Product Visibility, farmer’s interest in products, conversion rates, etc. All parameters analyzed over time, against targets etc. (high / low season
History of generic product average price versus the brand, reaction to marketing campaigns or milestones.
Historical prices compared to pre-defined manufacturer milestones (plagues, social alarm, marketing campaigns, etc.
Product’s conversion rate (orders/visits) in distributor platform. Stock filters, highest to lowest, reaction to targets, etc.
Farmer reaction to price changes. Elasticity curve. Reaction to stock changes, etc.
Proactive analysis of reaction to price changes, stock availability or market milestones. Market trials.